Description of the project

The project goal: to promote the interaction between small and medium-sized businesses and state administration in the countryside, in order to support the development of rural areas and communities, to promote the countryside lifestyle, and to bring back the historical and cultural heritage of the Ukrainian village.

The contest format: selection of the best business plan for rural development.

IMMER Group acted as the lead partner of the contest in 2018 and allocated 150 thousand UAH of prize money. In addition, the IMMER Group’s representatives have entered the Expert Council of the Contest.

The selection took place in two stages:

The 1st the stage: acceptance of applications from the village-applicants and the selection of the 20 best, which are given an opportunity to write business plans for the development of their villages (the selection was conducted by the agrarian online AgroRortal.ua edition).

The 2nd stage II: Assessment of the business plans of the village applicants and selection of the 10 best (selected by the Expert Council of the contest using the online poll)

Project numbers: 128 villages became participants in 2018 Project , more than 850 thousand pageviews with the information on the contest at AgroRortal.ua.

The next stage is an expert consultation of the winners and the promotion of the effective implementation of their business plans.

Solves global goals

Zero hunger

The project aims at increasing the efficiency of agricultural production through innovative solutions and addressing the urgent issues of rural communities development

Decent work and economic growth

Due to the implementation of business plans, the villages were able to create new jobs with decent pay. This, in turn, leads to the economic development of the regions.

Sustainable cities ans communities

The selection of the best business plan for the development of rural areas has helped to promote life in the countryside, recalling its historical and cultural heritage as one of the business opportunities.

Partnerships for the goals

The project facilitates the interaction of small and medium-sized businesses and state government in the countryside to support the development of rural areas and communities.

Zero hunger

The project aims at increasing the efficiency of agricultural production through innovative solutions and addressing the urgent issues of rural communities development

Decent work and economic growth

Due to the implementation of business plans, the villages were able to create new jobs with decent pay. This, in turn, leads to the economic development of the regions.

Sustainable cities ans communities

The selection of the best business plan for the development of rural areas has helped to promote life in the countryside, recalling its historical and cultural heritage as one of the business opportunities.

Partnerships for the goals

The project facilitates the interaction of small and medium-sized businesses and state government in the countryside to support the development of rural areas and communities.

About the applicant organization

IMMER Group is one of the world's largest manufacturers of flexible packaging materials, films and labels.


Project partners

Agrarian online edition

Ministry of Agrarian Policy and Food of Ukraine

Association "Ukrainian Agribusiness Club" (UCAB)

Embassy of the Kingdom of the Netherlands in Ukraine

German-Ukrainian Agricultural Policy Dialogue project

Baker Tilly Ukraine Company

Association of United Territorial Communities of Ukraine

All-Ukrainian Association of Village and Village Councils

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